Greatest Asset in Business

“In business, the greatest asset is not money. The greatest asset is knowledge.” – Unknown
  • June 9, 2025
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“In business, the greatest asset is not money. The greatest asset is knowledge.” – Unknown

This quote highlights that in entrepreneurship, especially in Africa, knowledge is more important than initial capital. The more you understand the market, customer needs, and financial principles, the more likely you are to succeed.

Focus on acquiring knowledge in areas such as business management, marketing, customer service, and finance. Whether you’re launching a small business or investing in a new venture, your knowledge will give you the tools you need to make sound decisions and navigate challenges effectively.

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